~Ceremony officially kicks off beer key summer selling season~
VICTOR, N.Y., May 1, 2014 - Constellation Brands, Inc. (NYSE: STZ and STZ.B), a leading beverage alcohol company, announced today that company representatives will ring the closing bell at the New York Stock Exchange on May 5, 2014 in honor of Cinco de Mayo. Constellation's Chief Financial Officer, Bob Ryder will push the button and hit the gavel that closes the day's activities on the trading floor. He will be joined by representatives of Constellation's Beer Division including Jim O'Neil, senior vice president of the East Business Unit, and local wholesaler, Manhattan Beer.
"Cinco de Mayo heralds the start of summer, the biggest selling season of the year for our Mexican beer portfolio and we are very excited to start the party by ringing the closing bell at the NYSE," said Ryder. "We have a number of great programs on tap this summer targeted to consumers who enjoy our products including new advertising, social media campaigns and on- and off-premise promotions."
This is the first Cinco holiday celebration since Constellation acquired full ownership of the remaining half of the Crown Imports joint venture, perpetual rights in the U.S. for the Grupo Modelo portfolio and the Nava, Mexico brewery. The company's Mexican beer portfolio includes Corona Extra, the top-selling imported beer in the U.S. and Modelo Especial, one of the fastest-growing large beer brands and the number three imported beer in the U.S. The portfolio also includes, Corona Light, Victoria, Negra Modelo and Pacifico.
About Constellation Brands
Constellation Brands (NYSE: STZ and STZ.B) is a leading international producer and marketer of beer, wine and spirits with operations in the U.S., Canada, Mexico, New Zealand and Italy. In 2013, Constellation was one of the best performing stocks in the S&P 500. Constellation is the number three beer company in the U.S. with high-end, iconic imported brands including Corona Extra, Corona Light, Modelo Especial, Negra Modelo and Pacifico. Constellation is also the world's leader in premium wine selling great brands that people love including Robert Mondavi, Clos du Bois, Kim Crawford, Rex Goliath, Mark West, Franciscan Estate, Ruffino and Jackson-Triggs. The company's premium spirits brands include SVEDKA Vodka and Black Velvet Canadian Whisky.
Based in Victor, N.Y., the company believes that industry leadership involves a commitment to brand-building, our trade partners, the environment, our investors and to consumers around the world who choose our products when celebrating big moments or enjoying quiet ones. Founded in 1945, Constellation has grown to become a significant player in the beverage alcohol industry with more than 100 brands in its portfolio, sales in approximately 100 countries, about 40 facilities and approximately 6,300 talented employees. We express our company vision: to elevate life with every glass raised. To learn more, visit www.cbrands.com.
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